Our Team

Our Team

Pure Life

Alliance

Office Staff

Meet the Pure Life Alliance Staff

Jeremy Waldridge

Executive Director

Jeremy Waldridge is the Executive Director of Pure Life Alliance, a nonprofit ministry that equips churches and counselors to support individuals struggling with unwanted sexual behaviors. With over a decade of experience in addiction recovery, he brings both insight and empathy to his leadership. Under his guidance, the organization has grown to include 40+ volunteers who lead support groups across three states. Jeremy also launched the annual Xposed Conference, which unites ministries across the Pacific Northwest to advance biblical conversations around sexuality and healing. He is passionate about creating safe, transformative spaces where faith communities can engage with truth and grace. Jeremy has been happily married to his wife, Brianna, for 24 years, and they are proud parents to their son, who is currently a freshman at Oregon Institute of Technology. When not working, Jeremy enjoys hiking Oregon’s waterfalls, spending time with family, and finding humor in everyday moments.

Kate Conwell

Programs Manager

Kate Conwell was the founder of Journey Beyond Betrayal, a faith-based coaching program and online membership community created to support women in the aftermath of infidelity. Drawing from her own experience of navigating betrayal in her marriage, Kate brings both compassion and clarity to the women she walks alongside. She is an IBCC Certified Mental Health Coach and a Certified Kingdom Life Coach, combining professional training with lived experience to guide women from devastation to healing, and from confusion to clarity. She joined the Pure Life Alliance team in June of 2025, continuing her mission to walk with people toward lasting healing and transformation. Outside of her professional roles, Kate has been married for 18 years and is the proud mom to two amazing sons. When she’s not working, you’ll likely find her on the sidelines cheering them on at whatever sport they’re playing that season.

Meet the Pure Life Alliance Staff

Jeremy Waldridge

Executive Director

Jeremy Waldridge is the Executive Director of Pure Life Alliance, a nonprofit ministry that equips churches and counselors to support individuals struggling with unwanted sexual behaviors. With over a decade of experience in addiction recovery, he brings both insight and empathy to his leadership. Under his guidance, the organization has grown to include 40+ volunteers who lead support groups across three states. Jeremy also launched the annual Xposed Conference, which unites ministries across the Pacific Northwest to advance biblical conversations around sexuality and healing. He is passionate about creating safe, transformative spaces where faith communities can engage with truth and grace. Jeremy has been happily married to his wife, Brianna, for 24 years, and they are proud parents to their son, who is currently a freshman at Oregon Institute of Technology. When not working, Jeremy enjoys hiking Oregon’s waterfalls, spending time with family, and finding humor in everyday moments.

Kate Conwell

Programs Manager

Kate Conwell was the founder of Journey Beyond Betrayal, a faith-based coaching program and online membership community created to support women in the aftermath of infidelity. Drawing from her own experience of navigating betrayal in her marriage, Kate brings both compassion and clarity to the women she walks alongside. She is an IBCC Certified Mental Health Coach and a Certified Kingdom Life Coach, combining professional training with lived experience to guide women from devastation to healing, and from confusion to clarity. She joined the Pure Life Alliance team in June of 2025, continuing her mission to walk with people toward lasting healing and transformation. Outside of her professional roles, Kate has been married for 18 years and is the proud mom to two amazing sons. When she’s not working, you’ll likely find her on the sidelines cheering them on at whatever sport they’re playing that season.

Meet the Pure Life Alliance Leader Team

Kyp Wals

Set Free Programs Director

Mark Ferris

Interum - Set Free Programs Director

Matt Zook

Set Free Programs Advisor

Alissa Baker

Hidden Hurt Programs Director

Kris Rocha

Hidden Hurt Programs Director

Sherry Jones

Hidden Hurt Programs Advisor

Meet the Pure Life Alliance Leader Team

Kyp Wals

Set Free Programs Director

Mark Ferris

Interum - Set Free Programs Director

Matt Zook

Set Free Programs Advisor

Alissa Baker

Hidden Hurt Programs Director

Kris Rocha

Hidden Hurt Programs Director

Sherry Jones

Hidden Hurt Programs Advisor

Meet the Pure Life Alliance Board of Directors

Carolyn Lu

Board Chair

Marty Berman

Board Secretary

Liam Carter

Board Treasurer

Jake Smith

Board Member

Randy Thomas

Board Member

Meet the Pure Life Alliance Board of Directors

Carolyn Lu

Board Chair

Marty Berman

Board Secretary

Liam Carter

Board Treasurer

Jake Smith

Board Member

Randy Thomas

Board Member

MEET THE FOUNDER

Blake Williams

Blake began his journey as a local pastor at a church in the Pacific Northwest, where he recognized a growing need for ministry focused on supporting men struggling with sexual addiction. In 2005, as the local groups expanded, Blake founded Pure Life Alliance and became its first Executive Director. He faithfully served in that role from 2005 to 2020, helping the organization grow into a vital resource for individuals and churches. From 2020 to 2023, Blake continued his service as a dedicated member of the board. Today, Blake holds a certificate in counseling and remains passionate about supporting individuals on their path to healing and wholeness.

MEET THE FOUNDER

Blake Williams

Blake began his journey as a local pastor at a church in the Pacific Northwest, where he recognized a growing need for ministry focused on supporting men struggling with sexual addiction. In 2005, as the local groups expanded, Blake founded Pure Life Alliance and became its first Executive Director. He faithfully served in that role from 2005 to 2020, helping the organization grow into a vital resource for individuals and churches. From 2020 to 2023, Blake continued his service as a dedicated member of the board. Today, Blake holds a certificate in counseling and remains passionate about supporting individuals on their path to healing and wholeness.

1500 NW 167th Place

Beaverton, OR 97006

503.481.0729

[email protected]